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the influenc

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THREE STEPS TO CHANGING YOUR TRACJECTORY IN BUSINESS


By: Jen Rudd
Owner of Grow With Jen

“I have a great business, but I know it can be more.”
“I know how to get clients, but I don’t know how to build up.”
“I just feel like I am stuck at this point in my business.”
“I have a great idea, I just don’t know how to execute it!”

These are common phrases I hear from my clients and other business owners. They “get” how to run a business, they have been doing their thing for a few years now and know they can count on a certain number every month. They may even get a little bump here or there, but for the most part they just can’t break out of the “box” they have put themselves in.

I know that feeling. Business can be a slog if you just do the same things and get the same results. Or you try new things and get no results. Or just exist at a certain level with no change. Going into my seventh year in business, I totally know those plateaus can just, well, suck.

But I will tell you from experience - there is a way out. There is a way to change trajectory in your business from a flat line to a growth curve. I have done it, and I have helped others do it. While it can be so simple in theory, it takes a fundamental shift in yourself that many people forget when they start to make changes in their business

HERE IS THE SECRET: YOU HAVE TO PULL YOURSELF OUT OF THE WEEDS AND TAKE A BIRD’S EYE VIEW OF YOUR BUSINESS.

If you are working IN your business every day, you are not always working ON your business. You will get so caught up in answering emails, putting out fires, serving your clients and sticking to your current marketing schedule that you will never find the time to really build your business.

So I want to you start building out time in your schedule every day to work ON your business. Be it 10 minutes, 30 minutes, and hour - just block out that time to focus on creating the growth in your business.

Once you have that time booked out (and I mean book out - make a non-negotiable appointment with yourself every day. Not matter what.) then start working through these 3 key steps to changing the trajectory in your business:


Do you have a business plan? If not, that is the first place to start. Do not move on to any other projects until you have a business plan. I have a free download on my website.

FIRST: BUSINESS PLAN.


Written By:
Jen Rudd
 Owner of Grow With Jen

SECOND: SYSTEMS AUDIT.

Once you have your business plan in place, take a look at the systems you have in place. There are eight key business systems, take some time to audit and evaluate them. If you need some guidance, check out my free systems audit

I will tell you that the first thing you will want to do after each of these three pieces of your business, you will want to start ripping apart your website, changing all your branding, and doing all the things at once to change your business.

Why? Because as you start to dig into your business, you will realize you need to make a shift, change your offerings, or even just tighten up your marketing. I will tell you this:

RESIST THE URGE to make changes until you have completed these three steps.

You will need a fully formed plan in order to make changes and shift your business to the new trajectory. If you start after you finish your business plan, you will make more changes as you complete your systems audit, or realize after you start your marketing plan that your business plan needs to be tweaked. In order to make a calculated change in your business, you will need all the data and formal plans to execute.

The birds’ eye view of your business DEPENDS on you evaluating and understanding your overall plan, your systems, and your marketing plan. Once these are in place, you can make those changes you need to change course. You can then start to change your branding, website, offerings, etc. You will find that if you are doing this all right that you WILL need to make changes, but having put in the proper groundwork, you will actually look forward to the restructuring in your business as you change your trajectory.

I hope this has given you a great basis to help you start the process to make the adjustments to your trajectory. Remember, no business was built overnight, and true change and growth comes from putting in the calories, making the decisions, and taking a good hard look at what you are doing so that you can make the adjustments you need. Building in time each day helps keep momentum, and also keeps your growth as a top priority.

THIRD: MARKETING PLAN.

Next, do you have a marketing plan? I don’t mean a posting schedule, but a real PLAN on how you will market yourself every day in your business. Your main topics that you will use in your marketing, your overall strategy, etc. You can download my free marketing roadmap on my website.

Three Steps to Changing Your Tracjectory in Business


By: Jen Rudd
Owner of Grow With Jen

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“I have a great business, but I know it can be more.”
“I know how to get clients, but I don’t know how to build up.”
“I just feel like I am stuck at this point in my business.”
“I have a great idea, I just don’t know how to execute it!”

These are common phrases I hear from my clients and other business owners. They “get” how to run a business, they have been doing their thing for a few years now and know they can count on a certain number every month. They may even get a little bump here or there, but for the most part they just can’t break out of the “box” they have put themselves in.

I know that feeling. Business can be a slog if you just do the same things and get the same results. Or you try new things and get no results. Or just exist at a certain level with no change. Going into my seventh year in business, I totally know those plateaus can just, well, suck.

But I will tell you from experience - there is a way out. There is a way to change trajectory in your business from a flat line to a growth curve. I have done it, and I have helped others do it. While it can be so simple in theory, it takes a fundamental shift in yourself that many people forget when they start to make changes in their business.

If you are working IN your business every day, you are not always working ON your business. You will get so caught up in answering emails, putting out fires, serving your clients and sticking to your current marketing schedule that you will never find the time to really build your business.

So I want to you start building out time in your schedule every day to work ON your business. Be it 10 minutes, 30 minutes, and hour - just block out that time to focus on creating the growth in your business.

Once you have that time booked out (and I mean book out - make a non-negotiable appointment with yourself every day. Not matter what.) then start working through these 3 key steps to changing the trajectory in your business:


Here is the secret: you have to pull yourself out of the weeds and take a bird’s eye view of your business.

INTRODUCTION

Do you have a business plan? If not, that is the first place to start. Do not move on to any other projects until you have a business plan. I have a free download on my website.

First: Business Plan.

Written By:
Jen Rudd
Owner of Grow With Jen

You will need a fully formed plan in order to make changes and shift your business to the new trajectory. If you start after you finish your business plan, you will make more changes as you complete your systems audit, or realize after you start your marketing plan that your business plan needs to be tweaked. In order to make a calculated change in your business, you will need all the data and formal plans to execute.

The birds’ eye view of your business DEPENDS on you evaluating and understanding your overall plan, your systems, and your marketing plan. Once these are in place, you can make those changes you need to change course. You can then start to change your branding, website, offerings, etc. You will find that if you are doing this all right that you WILL need to make changes, but having put in the proper groundwork, you will actually look forward to the restructuring in your business as you change your trajectory.

I hope this has given you a great basis to help you start the process to make the adjustments to your trajectory. Remember, no business was built overnight, and true change and growth comes from putting in the calories, making the decisions, and taking a good hard look at what you are doing so that you can make the adjustments you need. Building in time each day helps keep momentum, and also keeps your growth as a top priority.

Second: Systems Audit.

Once you have your business plan in place, take a look at the systems you have in place. There are eight key business systems, take some time to audit and evaluate them. If you need some guidance, check out my free systems audit on my website. 

Third: Marketing Plan.

Next, do you have a marketing plan? I don’t mean a posting schedule, but a real PLAN on how you will market yourself every day in your business. Your main topics that you will use in your marketing, your overall strategy, etc. You can download my free marketing roadmap on my website.

I will tell you that the first thing you will want to do after each of these three pieces of your business, you will want to start ripping apart your website, changing all your branding, and doing all the things at once to change your business.

Why? Because as you start to dig into your business, you will realize you need to make a shift, change your offerings, or even just tighten up your marketing. I will tell you this:

RESIST THE URGE to make changes until you have completed these three steps. 

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